Brooks Gears Up Pacers For Standard Chartered KL Marathon 2017


More than 35,000 runners to receive Brooks race T’s

 

KUALA LUMPUR, 25 March 2017: The Standard Chartered KL Marathon (SCKLM) 2017 Pacers will be clad in official apparel sponsor Brooks gear and will be highly visible in luminous yellow tops. A total of 30 runners received their Pacer kits at a handover ceremony that also saw the official opening of the Brooks concept store at brand new mall, MyTown in Cheras.

 

Pic 1
Tiew Cheng Tai, Managing Director, Paragon Vest Sdn Bhd, Full Marathon Pacer Karsten Korbel and Rainer Biemans, Director of Dirigo Events and Project Director of SCKLM

Pacers received their exclusively designed Brooks singlets with Equilibrium Technology, along with a pair of running shorts and shoes. There will be 24 Pacers assisting runners in the Full Marathon category and for the first time, there will also be another 6 Pacers for the Half Marathon category.

Pacing is a crucial element if you want to complete a marathon in your expected time and Pacers play an important role in helping to ensure runners keep to the required pace. New runners especially, find it difficult keeping pace due to inexperience and fatigue, and this is where expert Pacers can provide the right encouragement and motivation to get runners back on track to finish the race in the required time.

 

Pic 2
Tiew Cheng Tai, Managing Director, Paragon Vest Sdn Bhd, Full Marathon Pacer Lim Yew Khuay and Rainer Biemans, Director of Dirigo Events and Project Director of SCKLM

“Pacers play an integral part in any marathon and we go through a fairly stringent process to select them. We invite runners to register as Pacers and then check their previous race records to determine their timing consistency, as well as running experience,” said Rainer Biemans, Project Director of SCKLM and Director of Dirigo Events, the owners and organiser of the race.

More than 35,000 runners will be participating in the run this year, and all runners will receive exclusive Brooks racing T’s with their Race Packs, along with Brooks vouchers.

 

Pic 3
SCKLM 2017 Pacers in their Brooks gear with Diana Afandi, SCKLM Pacer Coordinator (far left), Tiew and Rainer

“We’re extremely pleased to partner yet again with the Standard Chartered KL Marathon, the premier running event in the country, and we are focused on providing the best possible running experience for SCKLM participants through our innovative running shoes and apparel,” said Tiew Cheng Tai, Managing Director, Paragon Vest Sdn Bhd. “This brand new Brooks retail outlet is also equipped with Run Signature, our proprietary technology that analyses your running gait and then pairs you with the perfect shoes for your particular experience,” he added.

 

Pic 4
Tiew with the Lion Dancers for the Brooks MYTOWN Official Opening

If you didn’t get to register for SCKLM 2017, fret not as you can still avail yourselves of exclusive Brooks SCKLM2017 merchandise from www.kl-marathon.com.

 

Pic 5
SCKLM 2017 Pacers roaring to go

For more information and updates on SCKLM, please visit:

 

Facebook       : http://www.facebook.com/SCKLmarathon

Twitter            : www.twitter.com/SCKLmarathon

Instagram       : https://instagram.com/SCKLmarathon

Website          : www.kl-marathon.com

 

For more information, please contact:

 

Suthan Narayanan | 03.7887.4717 | suthan@dirigo.com.my

For more information on Standard Chartered KL Marathon:

 

Gloria Ng | 603.7887.4717 | 2015@kl-marathon.com

For more information on Brooks Malaysia, please visit:

Facebook       : https://www.facebook.com/brooksrunningMY/

Instagram        : https://www.instagram.com/brooksrunningmy/

Website          : http://www.brooksrunning.com.my/

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